HELOC FastLine

Client: Citizens

Next big project? Meet the next big thing in lending. Citizens FastLine® is the faster, easier way to get a Home Equity Line of Credit.

Each film uses a fast paced narrative to celebrate the unexpected turns life can take. Because no matter what your journey looks like, Citizens is ready to help you realize your dreams.

In film…

Ready for Spice :30

A hot sauce connoisseur quickly and easily gets the funds she needs to set a new record on the Scoville scale.

Ready for Bowling :30

A family of bowlers quickly and easily get the funds they need to build out their dream basement.

On Social…

In Radio….

Renovating your home comes with a lot of twists and turns, but getting a HELOC with Citizens FastLine can make getting it started a lot smoother.

Credits

Role: Concept + Copy
Art Director: Aneta Klekotko
CD: Will Montgomery, Martha West
ECD: Jon Wagner
Director: Nono and Rodrigo // Partizan
Producer: Mel Senecal

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